Lumo Bodytech has new approach to running apparel: it provides real time feedback, release

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lumo_run_lifestyle_capris.jpgLUMO lifestyle Capris, from LUMO Bodytech

lumo_run_lifestyle_shorts.jpgLUMO Run Shorts, from LUMO Bodytech

A fresh approach to running apparel with feedback: LUMO bodytech has just launched their new product with a technology that helps runners interested in improving their performance. The product was launched on October 7, 2015. Details on how to order and learn more about this exciting product is below this note!

Lumo Launches New Smart Garment To Help Runners Improve Their Running Efficiency And Performance

Following success of Lumo Lift Posture Coach, Lumo Run Running Shorts Act as Personal Running Coach And Performance Tracker

Palo Alto, CA -- October 7, 2015 - Lumo Bodytech, the makers of Lumo Lift, announced today an innovative new garment that will provide runners with real-time feedback on their performance. Proper form can help runners increase their speed, distance, and may prevent injuries. The Lumo Run running shorts feature a 9-axis smart sensor that monitors and alerts users on their running form. The result? Your own personal running coach.

Proper form is essential to help runners achieve their personal performance goals and preventing injury, but it is a challenge to maintain, particularly on long runs. Lumo Run helps runners train the same way professional athletes do, with customized coaching and research grade insights. Its features include:

  • - Continuous biomechanic measurement of the factors most closely tied to running efficiency, including cadence, stride length, ground-contact time, and pelvic rotation, among others

  • - An invisible smart sensor integrated directly into machine-washable running shorts

  • - Real-time audio feedback on performance delivered through a smartphone app

    "There currently isn't an option for self-motivated runners to easily and affordably track their running efficiency and performance. I am a long-distance runner myself and recognized the need to help everyday runners prevent injury and get the best possible form to achieve their goals," said Monisha Perkash, CEO of Lumo Bodytech. "Lumo Run can support runners when a coach is not present to help push them to the next level. Or it can be used with a coach to guide training. We're thrilled to bring the sophisticated biomechanics technology that has made Lumo Lift such a success to runners everywhere."

    Lumo run was created in collaboration with leading sports biomechanics experts at Loughborough University in the UK. Their state-of-the-art biomechanics research has created new knowledge about running technique, identifying the key characteristics for the ideal running form for the first time.

    "Most runners are high achievers. They want to push themselves to the limit to reach their goals," said clinical biomechanist and marathon runner Rebecca Shultz, Ph.D. "But nothing will slow your progress as much as an injury and it is estimated that up to 80 percent of runners will experience a lower extremity injury1 at some point in their running careers. Improper form accompanied by training errors is the number one reason runners get injured. Lumo Run will be a valuable tool for runners everywhere. I also believe it will help us advance the study of running biomechanics."

    "Our new scientific work has revealed a number of key metrics of running technique that differentiate faster and more efficient runners, which was previously unknown," said Dr Jonathan Folland, who led the Loughborough research team. To turn these exciting findings into a practical benefit for runners the Loughborough team and Lumo Bodytech have been consulting with elite level coaches and runners to develop Lumo run. "Recreational runners will now be able to access lab-level feedback thanks to the technology developed by Lumo BodyTech."

Lumo Run shorts are available during the limited time pre-order period at the discounted price of $99 for men's shorts, and $119 for women's capris at www.lumobodytech.com. The MSRP price will be $149 for the men's shorts, $169 for the women's capris and they will begin shipping late Spring 2016.

1 *van Gent, RN et al. Incidence and determinants of lower extremity running injuries in long distance runners: a systematic review. Br J Sports Med. 2007. 41(8):469-80.

About Lumo

Lumo Bodytech has developed a technology platform that leverages smart sensors and software to optimize performance and address human biomechanics through the real-time tracking of body movement. Their products empower you to be the best version of yourself. Current Lumo Bodytech products include the Lumo Lift and Lumo Back posture coaches and activity trackers, as well as the Lumo Run smart running shorts. Lumo Bodytech is privately-held and headquartered in Palo Alto, CA. Information on Lumo Bodytech and their products is available at www.lumobodytech.com and select retailers. For more information visit http://www.lumobodytech.com

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About Dr. Rebecca Shultz Ph.D.

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Anne Baker [email protected]

Dr. Shultz has a Ph.D. in Kinesiology from the University of Western Ontario and an undergraduate degree in Mechanical Engineering from McGill University. She has worked at the Stanford University Human Performance Lab for the past 9 years and is the Clinical Biochemist at Outpatient Physical Therapy Department at Stanford Health Center. She is also a certified Health Coach (ACE) and Youth Exercise Specialist (NASM). She has performed over 400 sports biomechanical assessments, mostly of runners from the Stanford community and the greater Bay Area community.

About Dr. Jonathan Folland Ph.D.

Dr. Jonathan Folland has expertise in the physiology and biomechanics of human performance. Jonathan has a Bachelor's degree in Sports Sciences, a Ph.D. in Exercise Physiology, and has been lecturing and researching in human performance for 20 years. He has attracted research funding from sports organizations, industry and health charities whilst publishing >60 original research papers and supervising 9 Ph.D.s to completion. Jonathan is an Associate Editor for Medicine and Science in Sports and Exercise, a Fellow of the American College of Sports Medicine and a Fellow of the Royal Society of Biology. For more information Loughborough University visit www.lboro.ac.uk/

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