Recently in Running Shoes Category

Cherono_Gladys1-Bogota14.JPG
Gladys Cherono, photo by PhotoRun.net

G. Cherono 30:56 CR

OTTAWA (CAN, May 23): World half marathon champion Gladys Cherono of Kenya won the Ottawa 10km (IAAF Gold label) in a course record and personal best of 30:56. Her time was comfortable below Mary Keitany's former mark of 31:21. Cherono also didn't get caught by the elite men, who started 3:25 after the women. Peres Chepchirchir (31:18) finished as the runner-up, with Lanni Marchant (31:49) taking the Canadian title in third place overall. Canadian 10,000m record holder Natasha Wodak ran 31:59 for fourth. It was closer at the front of the men's race. Nicholas Bor ran 27:55 to beat fellow Kenyan Simon Cheprot by two seconds. David Kogei (28:15) and Amos Mitei (28:31) made it a Kenyan 1-2-3-4. Switzerland's Tadesse Abraham ran 28:35 for fifth, the third fastest time by a European this year. The top Canadian was Eric Gillis in 7th (28:58). 
The first time I saw a pair of New Balance spikes in action was about 1991. I think it was Rocky Morris, a 14.28 110m high hurdler. Rocky was quick, and wonderful over the hurdles. When I asked him why he was wearing New Balance, he smiled and said, " No one else is." 

That is track cool. Trying to have something no one else does. 

New Balance LD 5000 v2 is our Best Shoe of 2015, as picked by Cregg Weinmann, Running Network's long time Shoe Review Editor. If you would like to read the complete review, please click here: TFSpikes Sp2015.pdf

bestrackspike.jpg
Special thanks to Cregg Weinmann, and Christine Johnson on the Track spike review. Special thanks to Breanne Ward on editing my notes and scribbles and make them a cogent press release. 
Track spikes are to get you, fit and fast, from point a to point b as fast as possible. Cregg Weinmann has seen a few track spikes (few hundred) over the years. This is a fun review. So we asked Cregg to pick a Best Value and Best Shoe. The Brooks PR LD 3 is his best value! Read the review below and if you would like to read the entire review, click here: TFSpikes Sp2015.pdf


RN best value.jpg
750,000 pairs of track spikes are made worldwide in 2015. Most brands make little or no money from them. Watch for the new stuff coming out in 2016 for the Olympics! Key to track spike biz: the young athletes who purchase track spikes (one in three in track), also purchase five pairs of training shoes a year. Some brands make a sprint and distance shoe, and a cross country shoe. Some brands make complete lines, to support the sport. 
jenncollinshoka.png
This is part two of our series with Jennifer Collins of HOKA ONE ONE On Sports Marketing at her company. In part two, I asked Jennifer to speak to the wider audience with this question: What would you ask runners, if you had a bunch of them in front of you, to do to better appreciate HOKA ONE ONE? 

Jennifer Collins spoke with me during the week of the 2015 Boston Marathon. HOKA ONE ONE had taken over the Charlesmark Hotel, at the finish line of the Boston marathon on Boylston street, and my official hotel in the fine city of Boston. 

We hope you enjoy this video and remember that there is more to come. 


The quandary for publishers is how, when one is multi platform, does one reveal winners of various awards and contests? Some readers get upset when they see the awards online before their print issue arrives, and some, well, just do not care. As a publisher, I try to keep all happy. Truth is, that gets more difficult by the day. 

We are trying things a bit different, waiting until all of our publications have mailed print and digital formats to remind our readers of the best in spring running shoes. 

Give us your thoughts. Please send me a note to fortiusmedia@gmail.com

To read the entire six page review, please click here: 2015 Spring Shoe Review v3-3.pdf

Thumbnail image for adidas_shoe.jpg
Shoes have improved since this beauty, from the Dassler collection,
 and dating back to 1928, was made. 



Screen Shot 2015-04-29 at 10.11.10 AM.png
Mark Mastalir, photo by the Shoe Addicts

Mark Mastalir is the Vice President of Marketing for HOKA ONE ONE. An experienced marketing executive, Mark cut his teeth at Reebok, then, Nike, NBA, Wrigley's and has been with HOKA ONE ONE for a year. A fine athlete in high school and college, Mark and his brother Eric, attended Jesuit High School and Stanford University. 

This is the first of several short interviews we did with Mark last month at the Boston Marathon. Our series is on the marketing activations of HOKA ONE ONE and how Mark envisions those approaches for his brand. 

HOKA ONE ONE, a division of the Deckers Corporation is the fastest growing brand in running in 2015. As they did in 2014, HOKA ONE ONE continues to evolve, sponsoring the HOKA ONE ONE Middle Distance Classic on May 14, as well as numerous track athletes, road athletes and trail athletes. 

What one continues to see from these interviews is how important the one to one relationship between consumer and band is, and how social media can either assist or hinder those relationships. 

We thank Mark Mastalir for his time and thoughts. Special thanks to the Shoe Addicts, the digital partners of the Running Network and parent company, Fortius Media Group, LLC. 


From the company that brought you the Running Event, here is a conference on Women's Running & Fitness. The most important part of conferences and trade shows is the human inter-action. 
newton12014.jpg
Newton Running, in all colors! photo courtesy of Newton Running

The level of competition in running footwear can not be underestimated. The $9 billion running footwear business is the prize. We track 47 running brands at this time, and many fill niches that are not considered by the large brands.

Newton Running is a cult brand going mainstream. With the financial support from the former owner of Reebok, Newton Running, under the watchful eyes of Craig Heisner, continues to look for ways that separate their brand from others in the running firmament. 

Newton Running tying in with DSG allows it more distribution opps in one fell swoop than it had with its run specialty focus. The challenge is, how to keep Running specialty happy and DSG happy? 

That is the question all running brands deal with all year long. 

Nice job, Newton. 
Obiri_HellenFH1a-Drake14.jpg
Helen Obiri, photo by PhotoRun.net

The Drake Relays, sponsored by Hy-Vee is a relays invigorated. The crowds are fantastic, sold out for over three decades. And it is the best early season event in the world. Figure this out: top 1-4 in many events, Renaud Lavillenie lives there for the week, winning a street vault and track event. 

Here are the results for Friday, April 24, 2015. We dedicate this coverage to the late James Dunaway, who would drive from Austin, Texas to the meet, all 900 plus miles on his lonesome, up until last year, I believe, at the ripe age of 86. 

James Dunaway loved the Drake Relays and wanted me to make sure everyone knew how wonderful Hy-Vee was supporting the fabled meet! 

I hope and pray all track fans make a point of a) buying at Hy-Vee and b) telling the cashier that you support Hy-Vee because it supports the Drake Relays! 

And as ASICS America is the sponsor as well, I hope that you go to Hy-Vees in your ASICS branded footwear and apparel.

Todd Lewis is one of the finest Shoe Geeks on the planet. That is his the highest praise I can give to a person who can build consistently excellent product, and there are, dear readers, only a handful of people who can do that. Todd Lewis puts passion and knowledge into his product. 

When I heard that he was going to the Mizuno team, I was quite pleased. 

Quite simply, Mark Sheehan is showing his touch at Mizuno by bringing in fine people into this iconic brand. 

Congrats Todd! 


MIZUNO Image.jpg

Wake up to RunBlogRun's news in your inbox. Sign up for our newsletter and we'll keep you informed about the Sport you love.

Enter your Email


Preview RunBlogRun's Newsletter