Recently in Running Shoes Category

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This is an interesting Behind the Scenes infographic on the Boston Marathon medical preparations. Major Marathons are like moving, breathing cities running and walking 26.2 miles! Special thanks to Abbott, the title sponsor of Abbott World Marathon Majors. 
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Molly Huddle, photo by PhotoRun.net

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Ben True, photo by PhotoRun.net

The Saturday before the Boston Marathon now features the BAA 5k and BAA Mile, which are a huge success. Ten thousand people ran this Saturday event, which were lead by Ben True running AR at 5k of 13:22, and Molly Huddle also set an AR of 14:50, both defeating strong fields. 

Here is what David Monti of Race Results Weekly had to say about it: 

A fun read on how important research labs are for brands and where technology can aid the athletes. A nicely done piece by Outside.com! 
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TOKYO (JPN): Sportswear manufacturer Asics has become the tenth gold partner of Tokyo 2020, inform sportspromedia.com. ASICS has acquired rights in the 'sporting goods' category, comprising sports apparel and equipment at the Olympic Games. The other gold partners are: Canon, Nippon Life Insurance Company, Tokio Marine & Nichido Fire Insurance Company, JX Nippon Oil & Energy, NTT, Fujitsu, NEC, Asahi Breweries and Nomura Holdings. 


(Editor's note: ASICS has come on board with Tokyo 2020, and it makes sense for the Japanese based brand. Formed in 1948, the former Onitsuka made running and wrestling shoes first, and moved into becoming the one of the premier brands in the world of sports. 

In the 1970s, there were only adidas, Onitsuka Tiger and PUMA. In the US, ASICS was number one in performance for nineteen straight years, until Brooks knocked them down three years ago. Like a prize fighter refusing to give up, ASICS dusted off its proverbial shoulders, reassessed and reinvigorated its running line, and other segments, topping $1 billion in sales in North America for the first time. 

Onitsuka has become a fashionista and hipster brand as ASICS, which Onitsuka rebranded itself as ASICS. 'Anima sana in corpore sano' means a healthy mind and a healthy body, which has been widely acclaimed and accepted. 

It looks like ASICS will be involved with soft goods in Tokyo 2020. That is where the money is and it should be fascinating.)




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Ed Eyestone, Todd Williams, Pat Porter, XC 1993, photo by PhotoRun.net

This photo is one of my favorite covers for American Athletics, the predecessor of American Track & Field. Funny thing is, two of my favorites are with Todd Williams. The other is from his first win at USA XC in November 1991, where he won the US championships, and defeated Pat Porter for the first time. 

To me, Todd Williams will always be, the raging bull of track & field. He ran like a boxer battles in the ring. In his day, one had to run a round in the 10,000 meters to make the final. Then, two days later, one ran the final. 

His second career, with RunSafer is fascinating, as Todd Williams is having fun and doing something wonderful for the sport he loves. 

Jeff Benjamin, one of the few writers who wrote for us when we were American Athletics, wrote this interview with Todd Williams. We think that you will like it! 

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Hill, World Cross Country, March 2013, photo by PhotoRun.net

The World Cross Country is the world series of distance running, and it happens every two years. Here is a feature from IAAF.org on ten runners to watch at the IAAF World Cross Country, to be held in Guiyang, China in March 28, 2015.


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Molly Huddle, United Airlines NYC Half Marathon, photo by PhotoRun.net

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Stephen Sambu and Leonard Korir battling at NYC Half finish, photo by PhotoRun.net

This piece was done by Chris Lotsbom on the NYC Half. He has also been covering the the NB Indoors as well for us this weekend! 


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Sara Hall, March 2015, courtesy of  ASICS communications

The following interview was done with Sara Hall, by Max Lockwood, on the eve of her marathon debut at the 2015 ASICS LA Marathon, which, in February 2016, will be the site of the 2016 US Olympic Trials marathon. That her husband, Ryan Hall is also racing this weekend, makes this an even more fascinating event!  
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Rod Dixon, photo by Micheal Rueter

I have known Rod Dixon for nearly thirty years. In my mind, Rod was one of the few athletes who truly got it: how to train, how to juggle training as one got older, and how to move from the mile, to the 5,000m, to the roads and finally, how to keep your speed and your cool over the marathon. The 1983 NYC marathon Tv broadcast is iconic, as Dixon was the hunter for 26 miles, and made his one chance at a move at the right time, and not only made history, but put Saucony, his brand at the time, in the forefront of running. 

Rod Dixon has always been a runner's runner. 

I was always taught by my coaches that a man or women is judged not by what they say, but, what they do. Rod Dixon has taken an exceptional athletic career with his genuine caring and concern for putting a halt to childhood obesity. Rod knows, through KiDSMARATHON foundation, that he can change one child at a time, who will change a friend, who will change a friend....

It is fitting that Saucony has rekindled its relationship with Rod Dixon. A brand that understands how important Rod's program is, and is willing to put their actions behind their words. 
The running footwear business, at the performance level, takes no prisoners. At this time, our RN footwear editor, Cregg Weinmann tracks over 48 brands in performance running. To be a player in the performance running business, one must make consistently great product, have great consumer service, have a team that understands that their most important work is done on the weekends, at road races and track meets around the globe, and support the sport. 

Under Armour is getting that. Their first steps into running resulted in some very tough lessons. But, in this commercial, and with recent additions to their team, UA is showing that they get it. The commercial featuring UA athletes Natasha Hastings and Manteo Mitchell, with the alway fun Jamie Fox, is memorable. 

Why? Because UA has communicated their mantra in a setting that is real for runners, track athletes and sports fans alike. Jamie Fox uses humor and focus to show that those aspirations you have, whether on the dirt track in San Jose, California at the local junior high, or at the 200 meter indoor track at the Reggie Lewis Center in Boston, when the USA Indoors are on the line, and all place in between, your goals are important to Under Armour. 

Nicely done, Under Armour. 

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