RBR Lifestyle: Interview with Frank Pruitt, Senior VP, JackRabbit

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We met with the JackRabbit team at their store at Ten Columbus Circle in Manhattan. The store was hosting a series of events around the New York City Marathon. This interview was done with Frank Pruitt, the Senior VP of Brand Communications and Consumer Experience at Jack Rabbit.

Frank was gracious enough to speak with us during the craziest weekend of the year in New York: the Marathon weekend. This short interview features Frank Pruitt as he explains the launch of JackRabbit and how he sees the consumer and brand experiences presented by their group of 72 specialty running stores.

For more information on JackRabbit, please go to JackRabbit.com.

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