European Athletics championships: Sports & Culture (and 37 sponsors!), from EME News

Robert Harting, photo by PhotoRun.net

SPORTS AND CULTURE

ZURICH (SUI): The European Championships in Zurich in August will offer a unique mixture of Sport and Culture. Not only competition of the athletes but also national and international artists like DJ Bobo, Sunrise Avenue, Eliana Burki, Marc Sway or Freddy Nock will make the event to a very special summer festival. French pole vault star Renaud Lavillenie was a star guest at the Friday press conference in Letzigrund Stadium.

“Im really looking forward to European Championships in Letzigrund. Zurich is well known with its tradition in athletics. They always prepare the best possible conditions for athletes and also allow the spectators to enjoy the event in very special way,”said Lavillenie.

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Every competition day will end with a special multi-media show for about 10 minutes. Organisers also informed that already 45% percent of all 54, 405 available tickets are sold, and one third of it into other countries. Another nice figure is the number of sponsors which is now at 37.

(Editor’s note: The European Championships are making a bit of a comeback. Strong European athletes, and a well organized team in Zurich means a better event for the sport. RunBlogRun will be there, covering each day LIVE, our first visit to the European Outdoors. As many will know, we have been heading across the pond for the European Indoors for the past three events. Fun times, great track, wonderful people and venues.)

Author

Larry Eder

Larry Eder has had a 52-year involvement in the sport of athletics. Larry has experienced the sport as an athlete, coach, magazine publisher, and now, journalist and blogger. His first article, on Don Bowden, America's first sub-4 minute miler, was published in RW in 1983. Larry has published several magazines on athletics, from American Athletics to the U.S. version of Spikes magazine. He currently manages the content and marketing development of the RunningNetwork, The Shoe Addicts, and RunBlogRun. Of RunBlogRun, his daily pilgrimage with the sport, Larry says: "I have to admit, I love traveling to far away meets, writing about the sport I love, and the athletes I respect, for my readers at runblogrun.com, the most of anything I have ever done, except, maybe running itself." Also does some updates for BBC Sports at key events, which he truly enjoys.

Theme song: Greg Allman, " I'm no Angel."

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