Interview with Guy Morse, Former Executive Director of BAA Boston


Guy Morse was the first Executive Director of the B.A.A. Boston marathon in the professional era. This interview was done by Larry Eder, on Thursday, April 14, after the John Hancock presser introducing the champions and elite fields of the Boston Marathon.

In this fascinating interview, Guy speaks about John Hancock's first involvement, adidas coming in as a sponsor and Gatorade's involvment. All three of those sponsors came in on Guy Morse's watch. Fascinating to hear how many worried that, after the 1984 race, whether the 1985 race would even happen!

Special thanks to Guy Morse for his time and thoughts.

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