Since 1998, Cregg Weinmann has been writing for our media group. He began writing for California Track & Running News in the mid 1990s and when we purchased California Track & Running News, Cregg then began writing the Running Network Shoe Reviews. Cregg now is moving our reviews to the digital and social venues where our runners frequent. You can find him at @runblogrun and our partner sites.
This is the review of the Under Armour HOVR Sonic. Under Armour did a global launch with this new product in February 2018. We also wanted to thank Under Armour for joining our sponsor group in supporting our travel and coverage of major events. UA is supporting us in Birmingham and we are most appreciative.
Remember, brands that support RunBlogRun, the Shoe Addicts and RunningNetwork, have a choice. Brands like that are supporting the culture of the sport the events of the sport. Support those brands that support the sport you love.
Under Armour HOVR Sonic $100, photo courtesy of Running Product Reviews
The Hovr Sonic is a new shoe to the Under Armour line, which introduces a new midsole technology. The upper features a flat knit construction, with a minimal heel collar and varying weights of knitting in the forefoot, saddle, and heel. The fit is secure and comfortable, both key to performance and fit. The midsole is a two piece design, an outer carrier foam of molded EVA surrounds an inner layer of Olefin foam developed by Dow Chemical (known as Engage). The inner layer of foam is encapsulated in polyester fabric to help it retain its shape and bounce, and is visible in the heel and through a window in the sidewall. The resulting ride is firm but responsive, with good flexibility. The outersole is a full-length, full-contact carbon rubber, with blown rubber sandwiched between for extra cush, which provides a good grip and reasonable durability. The result is an amalgam of performance which points to a new line of shoes broadening Under Armour’s appeal beyond their Charged Foam and Micro G midsole offerings.
