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Home Socialing the Distance

Socialing The Distance featuring Jesse Williams

Larry EderbyLarry Eder
September 4, 2020
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RunBlogRun presents

Socialing The Distance with Larry Eder

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RunBlogRun presents Socialing The Distance with Larry Eder Featuring Max Siegel, CEO of USA Track & Field (RBR Archives, Feb. 2021)

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Featuring Jesse Williams of Sound Running

UA Tour Logo.jpeg

Jesse Williams built sports marketing at Brooks into a department that supported athletes, events and clubs on a global level. Now, with his own firm, Sound Running, Jesse Williams is helping brands solve conondrums in challenging times. In 2020, how does one give athletes a chance to compete and excel, while keeping local and national pandemic rules in mind.

On August 22 and August 29, Jesse Williams and his team hosted the Sunset Tour, sponsored by Under Armour. Keeping 40 athletes socially distanced, satiated, with the ability to workout and race, is no mean feat!

We spoke with Jesse Williams on his challenging week. Thanks Jesse!

Special thanks to Mike Deering /The Shoe Addicts on producing Socialing The Distance.

For more information: www.runblogrun.com

Author

  • Larry Eder
    Larry Eder

    Larry Eder has had a 50-year involvement in the sport of athletics. Larry has experienced the sport as an athlete, coach, magazine publisher, and now, journalist and blogger. His first article, on Don Bowden, America's first sub-4 minute miler, was published in RW in 1983. Larry has published several magazines on athletics, from American Athletics to the U.S. version of Spikes magazine. He currently manages the content and marketing development of the RunningNetwork, The Shoe Addicts, and RunBlogRun. Of RunBlogRun, his daily pilgrimage with the sport, Larry says: "I have to admit, I love traveling to far away meets, writing about the sport I love, and the athletes I respect, for my readers at runblogrun.com, the most of anything I have ever done, except, maybe running itself." Theme song: Greg Allman, " I'm no Angel."

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Larry Eder

Larry Eder

Larry Eder has had a 50-year involvement in the sport of athletics. Larry has experienced the sport as an athlete, coach, magazine publisher, and now, journalist and blogger. His first article, on Don Bowden, America's first sub-4 minute miler, was published in RW in 1983. Larry has published several magazines on athletics, from American Athletics to the U.S. version of Spikes magazine. He currently manages the content and marketing development of the RunningNetwork, The Shoe Addicts, and RunBlogRun. Of RunBlogRun, his daily pilgrimage with the sport, Larry says: "I have to admit, I love traveling to far away meets, writing about the sport I love, and the athletes I respect, for my readers at runblogrun.com, the most of anything I have ever done, except, maybe running itself." Theme song: Greg Allman, " I'm no Angel."

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