Time to have some fun. Usain was at the PUMA store in NYC this past Saturday afternoon. Usain Bolt ran a hundred meters against ESPN employees on Monday afternoon, as part of his visit to the ESPN Headquarters. It is pretty obvious that Usain is having a blast and so is the ESPN staff.
Has Usain Bolt captured the world of sport? Yes. I think that Usain Bolt reminds people about how fun running, jumping and throwing is. He has fun before his races, after his races and sometimes, during his races!
It also shows us how much sports fans around the world can be drawn to our sport of track & field. The challenge is, how do we build on this? That is our challenge, but one thing is for sure, Usain has brought the fun back!
For more on the sport, please check out http://www.runningnetwork.com