The Shoe Addicts caught up with Chris Brewer, the adidas Running Specialty Manager, at the recent launch for the adidas Energy BOOST in New York City on February 13, 2013.
This is the third in a series of videos on the recent adidas Energy BOOST by the Shoe Addicts.
Chris Brewer, a long-time player in the Run Specialty business, was hired less than two years ago by Mikal Peveto, GM/Director of Running for adidas America, to develop both relationships and products that would be respected in the run specialty culture.
Chris Brewer, a long-time player in the Run Specialty business, was hired less than two years ago by Mikal Peveto, GM/Director of Running for adidas America, to develop both relationships and products that would be respected in the run specialty culture.
As Mikal Peveto said recently, and Chris Brewer noted in this video, the adidas Energy BOOST is a product that pushes both innovation and technology, which is key to success in the run specialty channel.
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