TATA Mumbai Marathon 2019 is an IAAF Gold Label Race! (January 20, 2019), by Phil Minshull, Spainsports

Procam International, pioneers of the distance running movement in India, are proud to announce that the 16th edition of the prestigious Tata Mumbai Marathon has been awarded Gold Label Road Race status by the International Association of Athletics Federations (IAAF), making it the only Gold Label marathon in India.

Tata Mumbai Marathon is one of Asia‘s leading marathons and with its Gold Label status, the event has cemented its position as a hugely popular event with a worldwide audience. Offering US$405,000 in prize money, an estimated 46,000 participants will be running across six race categories on Sunday 20 January 2019.

The IAAF Gold Label is granted to races basis stringent criteria including organisational excellence, world class elite filed representation, prize money for male and female runners, exhaustive medical support system, live television coverage for an enhanced reach of the race, media facilities, timing and qualified personnel to ensure smooth conduct of the event across departments, among others.

In addition, it also considers the course measurements, sanitation of the route which includes the safety and quality of the route, restrictions on traffic to allow free movement for runners within the specified time, facilities provided on course for a pleasant running experience fo all participants.

Vivek Singh, Joint MD, Procam International, said: “We are honoured to receive the IAAF Gold Label for the Tata Mumbai Marathon. This achievement is symbolic of the collective efforts of a team that works tirelessly for months to ensure a Race Day that we all look forward to. We are thankful to all sponsors, partners, city and civic teams, the government machinery, media and above all, our runners that make this event a resounding success. It is the Gold in You that shines bright and pushes us all to raise the bar higher, year after year!”

Tata in Sports

Tata Group, a global enterprise with combined revenues of around US$100 billion, along with Tata Consultancy Services (TCS), one of the world’s leading IT services, consulting and business solutions organisations, are the title sponsor of the Tata Mumbai Marathon.

Sport has always been an integral part of the Tata group for over 75 years. Tata‘s association with sports ranging from cricket, football, hockey, badminton, chess, athletics, mountaineering and motor racing, among others, has produced many award-winning sportspersons, helped the development of marginal communities and supported sporting teams, national and international events as well as training academies. The Tata Sports Club was set up in 1937 to encourage sports among its employee base across the country.

TCS is the sponsor of many premier global marathons across the world like the TCS New York City Marathon, the TCS Amsterdam Marathon and the TCS Lidingloppet (the world’s largest cross country run) and is the technology partner of the marathons held in London, Chicago, and Boston — all part of the company’s effort to promote health and fitness in the communities, the world over.

About Procam International

Since its inception in 1988, Procam International has been the driving force behind the growth and development of sports management in India. Founded by brothers Anil and Vivek Singh, Procam, is one of the leading companies in holistic sports management, sports consultancy, and live television programming.