This is Coffee with Larry, our nearly daily podcast for RunBlogRun.
Today we speak about:
1. What brands should learn from Josh Kerr and his MILE WR

2. Social media is key, but to really grow, you must have an integrated program.

3. IG is not advertising; it is a part of the ad picture, but brands are not getting it.
See you tomorrow.
Author
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View all postsLarry Eder has had a 52-year involvement in the sport of athletics. Larry has experienced the sport as an athlete, coach, magazine publisher, and now, journalist and blogger. His first article, on Don Bowden, America's first sub-4 minute miler, was published in RW in 1983. Larry has published several magazines on athletics, from American Athletics to the U.S. version of Spikes magazine. He currently manages the content and marketing development of the RunningNetwork, The Shoe Addicts, and RunBlogRun. Of RunBlogRun, his daily pilgrimage with the sport, Larry says: "I have to admit, I love traveling to far away meets, writing about the sport I love, and the athletes I respect, for my readers at runblogrun.com, the most of anything I have ever done, except, maybe running itself." Also does some updates for BBC Sports at key events, which he truly enjoys.
Theme song: Greg Allman, " I'm no Angel."













