Sports & Marketing
FloTrack and Tracksmith Partner to Elevate USA World Marathon Majors in 2025
FloTrack and Tracksmith Partner to Elevate USA World Marathon Majors in 2025 Collaboration to Promote Tracksmith Launch of Eliot Racer...
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Paul Merca’s in the House, Special Edition: GEORGETOWN’S PARKER STOKES JOINS THE BROOKS BEASTS, WHILE UW’S CHLOE FOERSTER AND TEXAS A&M’S SAM WHITMARSH SIGN NIL DEALS…
Paul Merca visited the Hyperion House (Brooks' home away from home) for RunBlogRun and shared this story with us! Special...
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Six Observations on Michael Johnson’s Announcement on Funding for a Professional Track & Field League
Six Observations on Michael Johnson’s Announcement on Funding for a Professional Track & Field League On April 23, 2024, Michael...
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RBR Interviews Brett Schumacher, Chief of Operations at Global Athletics & Marketing (from the Archives of RunBlogRun)
This is an interview that I did the Brett Schumacher, Chief of Operations at Global Athletics & Marketing. GAM puts...
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Nike sends mixed messages on supporting global track & field, or, are they? Six deep thoughts on appreciating Nike Sports Marketing
Updated February 26, 2023 First, it was Ronnie Baker and his move to adidas. Then, Elaine Thompson and her move...
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World Athletics has not done enough to milk the brand of Usain Bolt
Deji Ogeyingbo shook up some of our readers a few weeks ago with his column on Sha'Carri Richardson. This column...
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Fred Kerley Signs with ASICS!
In an embargoed press release, until 3 PM Eastern time today, ASICS announced that Fred Kerley, 2022 World Champion at...
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Boston Athletic Association and SPORTFIVE Partner in Pursuit of Boston Marathon’s Next Primary Sponsor
The primary sponsor for the BAA Boston Marathon, since 1985, has been John Hancock Financial Services; John Hancock, under the...
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Coffee with Larry, Sunday, October 30, 2022, SPECIAL EDITION, Parts 1 & 2, adidas cancels relationship with Kanye West…
This is Coffee With Larry, Part 1 and 2 on adidas canceling their contract with Kanye West. This is a...
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Why athletics is in danger of going down the “road to irrelevance”, from Athletics Weekly
This is a fascinating article from our friends at Athletics Weekly. British Athletics has suffered from mismanagement of one of...
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